Visual identity, branding and website
APP Factory is a Belgian company that manufactures paper and paper applications. What makes the different is that the paper is synthetic and not natural. So we can talk about a market for eco paper. The client has come to us to achieve a complete visual identity and for the complete restoration of the website.
In order to achieve a branding to represent them, we studied their products, understood the way of working, the flexibility of the products and the company. Once the logo has been accepted, we've rebuilt the entire corporate identity.
The website was a real challenge because it had to be transformed from a simple site into an online store dedicated to several countries: Belgium, the UK and the USA.
Collaboration with APP Factory continues by providing website maintenance services, online marketing consulting, or building new website modules.